Nexstar Media Group

  • Digital Content Manager/Reporter

    Requisition ID
    2018-3262
    Category
    News
    Job Locations
    US-AL-Mobile
    Position Type
    Regular Full-Time
  • Company Overview

    Nexstar Media Group Inc. is the largest TV station operator in the country. With the reach of 171 television stations in 100 markets addressing nearly 38.7% of US television households, and a diversified, growing digital media operation.  Nexstar Media Group Inc. is the parent company of Nexstar Broadcasting Group, Inc. & Nexstar Digital LLC.  Learn more at www.nexstar.tv.

    EEO Statement:

    Equal Opportunity Employer Minorities/Women/Veterans/Disabled

    Position Summary

    WKRG.com has an immediate opening for a Digital Content Manager (DCM)/Reporter.  The DCM/Reporter should be passionate about local news, innovative, reader-focused, and full of creativity and initiative. Working directly with the Digital Content Producers, the DCPs and DCM/Reporter bring the day’s content to life in a way that engages and captures the attention of our online audience. 

    Essential Duties and Responsibilities

    The Digital Content Manager should be very well versed in website architecture, user experience design and development including data management and optimization scripting languages and system administration.  And should be able to act as our Digital reporter for “live” and recorded segments online, mobile, and on Social Media as needed. 

     

    The position must be able to create and implement a flow of creative solutions for daily operations, including training, tools, efficiencies and processes. In addition to site and product maintenance, the position is responsible for creating and executing product and project solutions to meet the strategic needs of the operation.

     

    The DCM should be completely at ease with a digital lifestyle; should be comfortable learning, analyzing and recommending new software and service providers; have an advanced knowledge of CMS-based publishing platforms; an optimized and organized digital content for a good user experience; and have experience working with different digital video formats.

     

    General Responsibilities

    • Reports to the News Director
    • Works with Sales and News department personnel as well as other departments to solve problems and implement initiatives
    • Works with all departments to execute projects that develop and KPIs and compliment on-air products
    • Works closely with sales leadership to achieve sales-related content goals
    • Understands station goals and works to deliver tactics to achieve these goals
    • Keep up with industry trends and opportunities
    • Other duties as necessary

     

    Operational Responsibilities

    • Manage all local digital platforms (core sites, apps, etc.)
    • Streaming and video on demand
    • Traffic cams and remote weather data and webcams
    • Analyze data and develop recommendations to optimize local user experience
    • Hands-on optimization, site structure, page construction, content, and SEO (Search Engine Optimization)
    • News content support as needed
    • Sales content support as needed
    • Marketing content support as needed
    • Implementing new station and corporate projects
    • Social Media management

     

    Development Responsibilities & Requirements

    • Extensive experience working with HTML, XML & CSS
    • Advanced knowledge of CMS-based publishing platforms
    • Thorough knowledge of Google Analytics
    • Applications include Photoshop, Flash, Dreamweaver, Illustrator, Acrobat
    • Experience working with different digital video formats
    • Troubleshoot causes of website problems and provide solutions

    Options

    Sorry the Share function is not working properly at this moment. Please refresh the page and try again later.
    Share on your newsfeed