The Automotive Marketing Specialist understands the unique needs of auto dealers, identifies problems and builds solutions to help streamline the connection of in-market auto buyers to the dealer’s website and in-store visits. The AMS analyzes quantitative data, knows where to find typical problem areas on dealer’s websites that impact sales, translates their digital advertising expertise to provide auto dealers with an actionable marketing strategy. The AMS will partner with our account strategy team to evaluate the optimization and performance of the dealer’s recommended investment across Nexstar’s suite of digital advertising / marketing enterprise / broadcast solutions, reaching target auto buyers wherever they are. This candidate’s DNA includes providing outstanding customer service daily and will work with existing WSAV Account Executives and managers, along with individually targeting dealerships in the Savannah market, ultimately driving revenue.
WSAV and HYFN offer best-in-class digital & broadcast enterprise solutions including Audience Targeted Programmatic Display, Social Paid & Earned Marketing, Content Marketing Integration, WSAV.com Integrated Sponsorships, SEM, SEO, SMM, Email Marketing, Episodic & Premium Video (Broadcast, Pre-roll, In-Stream, Live Stream, OTT, CTV, Mobile, App, etc.), Digital Audio, Mobile App & Geo-Fence, Creative Design / Execution and more.